Master of Business Administration Program in Digital Economics and Management Innovation (International Program)

1. Philosophy, Significance and Objectives of the Curriculum

      1.1 Philosophy

            Create and develop knowledge that keeps pace with digital economy change, using economic thinking bases in business administration with management innovation that integrates science with modern technology for sustainable economic and business development and also being recognized in the international academic community.

 1.2.       Significance

            This International Program in Master of Business Administration in Digital Economics and Management Innovation focuses on human resource development in economics and business administration to raise the bar of modern entrepreneurs. According to the national strategy for building competitiveness, especially in the application of theoretical concepts Quantitative analysis tools, Management of Information Technology and modern business management techniques for research studies and digital use in agricultural development to create value and increase productivity, in both quantitatively and in value. Including variety of agricultural products Industry and service of the future that drive Thailand into a developed country with innovation and technology of the future. Economic development based on modern entrepreneurs.


1.3.     Objectives of the Program

To develop graduates with the following Characteristics.

1.       To be an executive, entrepreneur, academician that can utilize the knowledge in digital economics and management innovation.

2.       To Possess a research development skill, in digital economics and management innovation. Also be able to apply appropriate knowledge for the development of community organization, country, and world society.

3.       To possess morals, ethics, patience and be perseverance to work, as well as being socially responsible


2.       Cost per head (Maximum)

150, 000 Baht

2.1      Education system

Learning and studying activities will be carried out in classroom, both credit and non-credit. Self-study, and community field study, that involves learning outside the classroom

          2.2      Academic credit transfer and enrollment within universities

Transfer of credits and enrollment into the university should be in accordance with the regulations of Maejo University. In terms of graduate studies announced at that period.

 3.       Program Structure

 

 

3.3.1

Program Structure

 

 

 

 

 

3.3.1.1

Plan A, Type A1

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

          

2) Thesis

36 credits

 

 

 

Total credits for the whole program

36 credits

 

 

 

3.3.1.2

Plan A, Type A2

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

 

2) Specialized courses

24 credits

 

 

 

 

2.1 Required courses

12 credits

 

 

 

 

2.2 Elective courses not less than

12 credits

 

 

 

 

3) Thesis

12 credits

 

 

 

Total credits for the whole program

36 credits

 

 

 

3.3.1.3

Plan B

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

 

2) Specialized courses

30 credits

 

 

 

 

2.1 Required courses

12 credits

 

 

 

 

2.2 Elective courses not less than

18 credits

 

 

 

 

3) Independent Study

6 credits

 

 

 

Total credits for the whole program

36 credits

 

 

3.3.2

List of courses in the program

 

 

 

3.3.2.1 Plan A, Type A1

 

Course codes

Course Names

Credits (Lecture - -Practice – Self-Study)

(1) Non-credit Courses

 (7)

credits

DM 501

Research Methodology for Integrated Social Sciences

(3)

 (2-2-5)

DM 591

Seminar 1

 

 

 

(1)

 (0-2-1)

DM 592

Seminar 2

 

 

 

(1)

 (0-2-1)

DM 593

Seminar 3

 

 

 

(1)

 (0-2-1)

DM 594

Seminar 4

 

 

 

(1)

 (0-2-1)

Notes: ( ) non-credit courses and evaluated as S or U.

         

(2)  Thesis

 

 

   36

credits

 DM 691

Thesis 1

 

 

 

6 

(0-18-0)

 DM 692

Thesis 2

 

 

 

6 

(0-18-0)

 DM 693

Thesis 3

 

 

 

12 

(0-36-0)

 DM 694

Thesis 4

 

 

 

12 

(0-36-0)

 

3) Other courses that their credits are not counted as a part of the program are:

1.       Foreign language courses according to university conditions, and

2.       Courses that are not required as major courses or major elective courses according to the approval of the lecturers responsible for the basic knowledge adjustment program

 

 

 

 

3.3.2.2 Plan A, Type A2

 

Course codes

Course Names

Credits (Lecture – Practice – Self-Study)

 

1) Non-credit Courses

(7)  

credits

 

DM 501

Research Methodology for Integrated Social Sciences

(3)

 (2-2-5)

 

DM 591

Seminar 1

 

 

 

(1)

 (0-2-1)

 

DM 592

Seminar 2

 

 

 

(1)

 (0-2-1)

 

DM 593

Seminar 3

 

 

 

(1)

 (0-2-1)

 

DM 594

Seminar 4

 

 

 

(1)

 (0-2-1)

 

Notes: ( ) non-credit courses and evaluated as S or U.

 

 

2) Specialized Courses

                                24  credits

             1. Required Courses

                                12  credits

DM 511

Theories and Applied Economics

 

 

 

3

(3-0-6)

 

DM 512

Digital Technology for Business and Economy

 

 

 

3

 

(2-2-5)

 

 

DM 521

Business Management in Digital Era

 

 

 

3

(3-0-6)

DM 522

Design Thinking Innovation Management

 

 

 

3

(2-2-5)

 

2. Elective Courses

 

Not less than 12 credits

DM 531

Big Data analysis for Economy and Business

 

 

 

3

(2-2-5)

DM 532

Creative Economy in Digitalization Edge

 

 

 

3

(2-2-5)

DM 533

 

Green Economy and Business for Sustainable Development

 

 

 

3

(2-2-5)

DM 541

New Edge Consumer Behavior Analysis

 

 

 

3

(2-2-5)

DM 542

Digital Technology and Innovation Marketing

 

 

 

3

(2-2-5)

DM 543

 

Smart Entrepreneur Development Strategy

 

 

 

3

(2-2-5)

DM 544

Social Enterprise Strategic Management

 

 

 

3

(2-2-5)

DM 545 

Public Private Partnership Administration Strategy

 

 

 

3

(2-2-5)

DM 551

 

Creative and Innovative Communication Strategy

 

 

 

3

(2-2-5)

DM 552

Future Agriculture and Environment Management

 

 

 

3

(2-2-5)

 

 

 

 

 

3)  Thesis

 

 

12

credits

DM 691

Thesis 1

 

 

 

6

(0-18-0)

DM 692

Thesis 2

 

 

 

6

(0-18-0)

4) Other courses that their credits are not counted as a part of the program are:

1.       Foreign language courses according to university conditions,

2.       Courses that are not required as major courses or major elective courses according to the approval of the lecturers responsible for the basic knowledge adjustment program, and

3.       Foundation courses for students who need to study without credits in order to adjust their fundamental knowledge for further studies according to the approval of the lecturers responsible for the program.

 

 

 

3.3.2.3 Plan B

 

Course codes

Course Names

credits (Lecture – Practice – Self-Study)

 

1) Non-credit Courses

(7)  

credits

 

DM 501

Research Methodology for Integrated Social Science

(3)

 (2-2-5)

 

DM 591

Seminar 1

 

 

(1)

 (0-2-1)

 

DM 592

Seminar 2

 

 

(1)

 (0-2-1)

 

DM 593

Seminar 3

 

 

(1)

 (0-2-1)

 

DM 594

Seminar 4

 

 

(1)

 (0-2-1)

 

Notes: ( ) non-credit courses and evaluated as S or U.

2) Specialized Courses

                30   credits

            1. Required Courses

                       12   credits

 DM 511

Theories and Applied Economics

 

 

 

3

(3-0-6)

DM 512

Digital Technology for Business and Economy

 

 

 

3

(2-2-5)

DM 521

Business Management in Digital Era

 

 

 

3

(3-0-6)

DM 522

Design Thinking Innovation Management

 

 

 

3

(2-2-5)

 

2. Elective courses

 

 

 

   2.1 Digital Economics Courses

 

Not less than 18   credits

DM 531

Big Data analysis for Economy and Business

 

 

 

3

(2-2-5)

DM 532

Creative Economy in Digitalization Edge

 

 

 

3

(2-2-5)

DM 533

Green Economy and Business for Sustainable Development

 

 

 

3

(2-2-5)

DM 552

Future Agriculture and Environment Management

 

 

 

3

(2-2-5)

 

  2.2 Management Courses

 

 

 

 

 

DM 541

New Edge Consumer Analysis

 

 

 

3

(2-2-5)

DM 542

Digital Technology and Innovation Marketing

 

 

 

3

(2-2-5)

DM 543

 

Smart Entrepreneur Development Strategy

 

 

 

3

(2-2-5)

DM 544

Social Enterprise Strategic Management

 

 

 

3

(2-2-5)

DM 545

Public Private Partnership Administration Strategy

 

 

 

3

 

(2-2-5)

DM 551

 

Creative and Innovative Communication Strategy

 

 

 

3

 

(2-2-5)

3) Independ Study

 

 

      6

credits

DM 685

Independent Study

 

 

 

6

(0-18-0)

 

4) Other courses that their credits are not counted as a part of the program are:

1.       Foreign language courses according to university conditions,

2.       Courses that are not required as major courses or major elective courses according to the approval of the lecturers responsible for the basic knowledge adjustment program, and

3.       Foundation courses for students who need to study without credits in order to adjust their fundamental knowledge for further studies according to the approval of the lecturers responsible for the program.

 

Study Plan

 

 

                   1)  Plan A Type A1

Year 1/First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 501

DM 501

ระเบียบวิธีวิจัยทางสังคมศาสตร์บูรณาการ

Research Methodology for Integrated Social Science

(3)

(2)

(2)

(5)

ศน 591

สัมมนา 1

(1)

(0)

(2)

(1)

DM 591

Seminar 1

 

 

 

 

ศน 691

วิทยานิพนธ์

6

0

18

0

DM 691

Thesis 1

 

 

 

 

Total

6

0

18

0

 

Year 1/Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 592

สัมมนา 2

(1)

(0)

(2)

(1)

DM 592

Seminar 2

 

 

 

 

ศน 692

วิทยานิพนธ์ 2

6

0

18

0

DM 692

Thesis 2

 

 

 

 

Total

6

0

18

0

 

Year 2 / First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 593

สัมมนา 3

(1)

(0)

(2)

(1)

DM 593

Seminar 3

 

 

 

 

ศน 693

วิทยานิพนธ์ 3

12

0

36

0

DM 693

Thesis 3

 

 

 

 

Total

12

0

36

0

 

Year 2 /Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 594

สัมมนา 4

(1)

(0)

(2)

(1)

DM 594

Seminar 4

 

 

 

 

ศน 694

วิทยานิพนธ์ 4

12

0

36

0

DM 694

Thesis 4

 

 

 

 

Total

12

0

36

0

 

2)  Plan A Type A2

Year 1/First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 501

ระเบียบวิธีวิจัยทางสังคมศาสตร์บูรณาการ

    (3)

(2)

(2)

(5)

DM 501

Research Methodology for Integrated Social Science

 

 

 

 

ศน 591

สัมมนา 1

(1)

(0)

(2)

(1)

DM 591

Seminar 1

 

 

 

 

ศน 511

ทฤษฎีและการประยุกต์ทางเศรษฐศาสตร์

3

3

0

6

DM 511

Theories and Applied Economics

 

 

 

 

ศน 521

การบริหารธุรกิจยุคเศรษฐกิจดิจิทัล

3

3

0

6

DM 521

Business Management in Digital Era

 

 

 

 

 

Total

6

6

0

12

 

 

 

Year 1/ Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 592

สัมมนา 2

(1)

(0)

(2)

(1)

DM 592

Seminar 2

 

 

 

 

ศน 512

DM 512

เทคโนโลยีดิจิทัลเพื่อธุรกิจและเศรษฐกิจ

Digital Technology for Socio-economic

3

2

2

5

ศน 522

 

DM 522

การออกแบบความคิดสำหรับนวัตกรรมการจัดการ

Design Thinking for Innovation Management

3

2

2

5

ศน.....

(กลุ่มวิชาเลือก) 1

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 2

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

Total

12

8

8

20

 

 

Year 2 / First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 593

สัมมนา 3

(1)

(0)

(2)

(1)

DM 593

Seminar 3

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 3

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 4

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน 691

วิทยานิพนธ์ 1

6

0

18

0

DM 691

Thesis 1

 

 

 

 

Total

12

4

22

10

 

 

Year 2 / Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 594

สัมมนา 4

(1)

(0)

(2)

(1)

DM 594

Seminar 4

 

 

 

 

ศน 692

วิทยานิพนธ์ 2

6

0

18

0

DM 692

Thesis 2

 

 

 

 

Total

6

0

18

0

 

3)  Plan B

Year 1 / First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 501

ระเบียบวิธีวิจัยทางสังคมศาสตร์

บูรณาการ

    (3)

(2)

(2)

(5)

DM 501

Research Methodology for Integrated Social Science

 

 

 

 

ศน 591

สัมมนา 1

(1)

(0)

(2)

(1)

DM 591

Seminar 1

 

 

 

 

ศน 511

DM 511

ทฤษฎีและการประยุกต์ทางเศรษฐศาสตร์

Theories and Applied Economics

3

3

0

6

ศน 521

การบริหารธุรกิจยุคเศรษฐกิจดิจิทัล

3

3

0

6

DM 521

Business Management in Digital Era

 

 

 

 

Total

6

6

0

12

 

 

 

 

 

 

 

 

 

Year 1/ Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 592

สัมมนา 2

(1)

(0)

(2)

(1)

DM 592

Seminar 2

 

 

 

 

ศน 512

DM 512

เทคโนโลยีดิจิทัลเพื่อธุรกิจและเศรษฐกิจ

Digital Technology for Socio-economic

3

2

2

5

ศน 522

 

DM 522

การออกแบบความคิดสำหรับนวัตกรรมการจัดการ

Design Thinking for Innovation Management

3

2

2

5

ศน.....

(กลุ่มวิชาเลือก) 1

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 2

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน.....

DM.....

(กลุ่มวิชาเลือก) 3

(Elective subject)

3

2

2

5

Total

15

10

10

25

 

 

Year 2/ First Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 593

สัมมนา 3

(1)

(0)

(2)

(1)

DM 593

Seminar 3

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 4

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน.....

(กลุ่มวิชาเลือก) 5

3

2

2

5

DM.....

(Elective subject)

 

 

 

 

ศน..... DM.....

(กลุ่มวิชาเลือก) 6

(Elective subject)

3

2

2

5

Total

9

6

6

15

 

Year 2 / Second Semester

Code

Course

Credit

Theory

Practice

Self-Study

ศน 594

สัมมนา 4

(1)

(0)

(2)

(1)

DM 594

Seminar 4

 

 

 

 

ศน 685

การค้นคว้าอิสระ

6

0

18

0

DM 685

Independent Study

 

 

 

 

Total

6

0

18

0

 

GRADUATION CRITERIA

Plan A1

1) Pass a foreign language exam in accordance with the criteria and conditions set by the university.                                                                                             

2) Propose his/her thesis in English and pass the final oral exam by a committee appointed by university. The committee members must consist of lecturers in charge of the program. Including experts from outside the university.            

3) Thesis or part of the thesis must be published or at least be accepted for publication in international journals.

4) Graduation criteria according to the curriculum shall be in accordance with the Ministry of Education.

 

Plan A2.           

1) Complete all courses as specified in the curriculum and must have a minimum grade point average of 3.00 from a 4 -point system or equivalent, and no subject must have received letters I or Op.   

2) Pass the English proficiency examination in accordance with the rules and conditions set by the university.   

3) Propose his/her thesis in English and pass the final oral exam by a committee appointed by university. The committee members must consist of lecturers in charge of the program. Including experts from outside the university.

4) Thesis or part of the thesis must be published or at least accepted for publication in a quality international journal. Academic work or presented to an international academic conference. The full paper presented must be published in a report following an international conference. (proceedings) at least 1 issue

5) Graduation criteria according to the curriculum shall be in accordance with the Ministry of Education.

 

Plan B           

1) Complete all courses as specified in the curriculum. Must have a minimum grade point average of 3.00 from a 4 -point system or equivalent, and no subject must have received letters I or Op.

2) Pass the English proficiency examination in accordance with the rules and conditions set by the university.   

3) He/she must pass the Comprehensive Examination.

4) Propose his/her independent study in English and pass the final oral exam by a committee appointed by the university. The committee members must consist of lecturers in charge of the program, including experts from outside the university

5. The independent study or part of it must be published or at least accepted for publication in a quality international journal. Academic work or presented to an international academic conference. The full paper presented must be published in a report following an international conference. (proceedings) at least 1 issue

6) Graduation criteria according to the curriculum shall be in accordance with the Ministry of Education.

7
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Associate Professor Dr.Rapeephun Dangtungee, Dean of the International College, and staff from International College join the 2024 Maejo University Traditional Thai New Year celebration activities in the parade and pouring scented water on the hands of revered Chairman of University Council Board members, administrators, retired and senior professors, alumni and ask for blessing for this new year. Maejo University play an important role in preserving, promoting and transmitting the astrological knowledge and wisdom related to Songkran. Songkran promotes community cooperation, unity and forgiveness. It is viewed as a time to symbolically wash away misfortunes, pray for prosperity for the coming year, reunite with family members, and honour ancestors and older adults.

This year Maejo University International College also won the 3rd prize of Songkran parade (small size institution) and 3rd prize of Lanna Lab (northern ground pork salad).

19/04/2024 15:44:32
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and Development, Associate Professor Dr.Rapeephun Dangtungee, Dean of the International College, together with Associate Dean of College of Liberal Arts, representative from MJU DTC, and staff from International College join the meeting in discussing the CEFR score levels of Maejo University students.

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Maejo University meeting with NIDO (Nige...

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Associate Professor Dr.Weerapon Thongma, President of Maejo University, and Associate Professor Dr.Rapeephun Dangtungee, Dean of the International College, and staff from Office of International Affairs and International College join the meeting with  Dr.Lloyd Nwafor, President of NIDO (Nigerians In Diaspora Organization Thailand) for MOU renewal discussion and future collaboration, especially in the short term training program on agricultural areas.

21/03/2024 15:41:49
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https://personnel.mju.ac.th/edoc/news/14097.pdf

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Postgraduate Micro-Credentials in Food ...

Dr.Prakash Bhuyar, assistant to the Dean, International College, representing Maejo University attended the activity to report needs assessment and to identify microcredential courses and learning outcomes for Postgraduate Micro-Credentials in Food Security and Climate Change (PMC FSCC) funded by Erasmus+ hosted by University of the Philippines Los Baños during March 18-20, 2024 at SEARCA, Philippines

21/03/2024 14:08:50
75
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Education Cooperation Programme (ECP) 15...

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Maejo University International Students in our Education Cooperation Programme (ECP) 15 branch depart for Guangxi University of Foreign Languages, China.

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79
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The 64th birthday of his majesty the emp...

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Associate Professor Dr. Weerapon Thongma, the President of Maejo University, together with Maejo International College staff attended the celebration of 64th birthday of his majesty the emperor of Japan at Chiang Mai Marriot Hotel

24/02/2024 11:18:41

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