Master of Business Administration Program in Digital Economics and Management Innovation (International Program)

1. Philosophy, Significance and Objectives of the Curriculum

      1.1 Philosophy

            Create and develop knowledge that keeps pace with digital economy change, using economic thinking bases in business administration with management innovation that integrates science with modern technology for sustainable economic and business development and also being recognized in the international academic community.

 1.2.       Significance

            This International Program in Master of Business Administration in Digital Economics and Management Innovation focuses on human resource development in economics and business administration to raise the bar of modern entrepreneurs. According to the national strategy for building competitiveness, especially in the application of theoretical concepts Quantitative analysis tools, Management of Information Technology and modern business management techniques for research studies and digital use in agricultural development to create value and increase productivity, in both quantitatively and in value. Including variety of agricultural products Industry and service of the future that drive Thailand into a developed country with innovation and technology of the future. Economic development based on modern entrepreneurs.


1.3.     Objectives of the Program

To develop graduates with the following Characteristics.

1.       To be an executive, entrepreneur, academician that can utilize the knowledge in digital economics and management innovation.

2.       To Possess a research development skill, in digital economics and management innovation. Also be able to apply appropriate knowledge for the development of community organization, country, and world society.

3.       To possess morals, ethics, patience and be perseverance to work, as well as being socially responsible


2.       Cost per head (Maximum)

150, 000 Baht

2.1      Education system

Learning and studying activities will be carried out in classroom, both credit and non-credit. Self-study, and community field study, that involves learning outside the classroom

          2.2      Academic credit transfer and enrollment within universities

Transfer of credits and enrollment into the university should be in accordance with the regulations of Maejo University. In terms of graduate studies announced at that period.

 3.       Program Structure

 

 

3.3.1

Program Structure

 

 

 

 

 

3.3.1.1

Plan A, Type A1

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

          

2) Thesis

36 credits

 

 

 

Total credits for the whole program

36 credits

 

 

 

3.3.1.2

Plan A, Type A2

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

 

2) Specialized courses

24 credits

 

 

 

 

2.1 Required courses

12 credits

 

 

 

 

2.2 Elective courses not less than

12 credits

 

 

 

 

3) Thesis

12 credits

 

 

 

Total credits for the whole program

36 credits

 

 

 

3.3.1.3

Plan B

 

 

 

 

 

1) Non-credit courses

(7) credits

 

 

 

 

2) Specialized courses

30 credits

 

 

 

 

2.1 Required courses

12 credits

 

 

 

 

2.2 Elective courses not less than

18 credits

 

 

 

 

3) Independent Study

6 credits

 

 

 

Total credits for the whole program

36 credits

 

 

3.3.2

List of courses in the program

 

 

 

3.3.2.1 Plan A, Type A1

 

Course codes

Course Names

Credits (Lecture - -Practice Self-Study)

(1) Non-credit Courses

 (7)

credits

DM 501

Research Methodology for Integrated Social Sciences

(3)

 (2-2-5)

DM 591

Seminar 1

 

 

 

(1)

 (0-2-1)

DM 592

Seminar 2

 

 

 

(1)

 (0-2-1)

DM 593

Seminar 3

 

 

 

(1)

 (0-2-1)

DM 594

Seminar 4

 

 

 

(1)

 (0-2-1)

Notes: ( ) non-credit courses and evaluated as S or U.

         

(2)  Thesis

 

 

   36

credits

 DM 691

Thesis 1

 

 

 

(0-18-0)

 DM 692

Thesis 2

 

 

 

(0-18-0)

 DM 693

Thesis 3

 

 

 

12 

(0-36-0)

 DM 694

Thesis 4

 

 

 

12 

(0-36-0)

 

3) Other courses that their credits are not counted as a part of the program are:

1.       Foreign language courses according to university conditions, and

2.       Courses that are not required as major courses or major elective courses according to the approval of the lecturers responsible for the basic knowledge adjustment program


 

 

 

 

3.3.2.2 Plan A, Type A2

 

Course codes

Course Names

Credits (Lecture Practice Self-Study)

 

1) Non-credit Courses

(7)  

credits

 

DM 501

Research Methodology for Integrated Social Sciences

(3)

 (2-2-5)

 

DM 591

Seminar 1

 

 

 

(1)

 (0-2-1)

 

DM 592

Seminar 2

 

 

 

(1)

 (0-2-1)

 

DM 593

Seminar 3

 

 

 

(1)

 (0-2-1)

 

DM 594

Seminar 4

 

 

 

(1)

 (0-2-1)

 

Notes: ( ) non-credit courses and evaluated as S or U.

 

 

2) Specialized Courses

                                24  credits

             1. Required Courses

                                12  credits

DM 511

Theories and Applied Economics

 

 

 

3

(3-0-6)

 

DM 512

Digital Technology for Business and Economy

 

 

 

3

 

(2-2-5)

 

 

DM 521

Business Management in Digital Era

 

 

 

3

(3-0-6)

DM 522

Design Thinking Innovation Management

 

 

 

3

(2-2-5)

 

2. Elective Courses

 

Not less than 12 credits

DM 531

Big Data analysis for Economy and Business

 

 

 

3

(2-2-5)

DM 532

Creative Economy in Digitalization Edge

 

 

 

3

(2-2-5)

DM 533

 

Green Economy and Business for Sustainable Development

 

 

 

3

(2-2-5)

DM 541

New Edge Consumer Behavior Analysis

 

 

 

3

(2-2-5)

DM 542

Digital Technology and Innovation Marketing

 

 

 

3

(2-2-5)

DM 543

 

Smart Entrepreneur Development Strategy

 

 

 

3

(2-2-5)

DM 544

Social Enterprise Strategic Management

 

 

 

3

(2-2-5)

DM 545 

Public Private Partnership Administration Strategy

 

 

 

3

(2-2-5)

DM 551

 

Creative and Innovative Communication Strategy

 

 

 

3

(2-2-5)

DM 552

Future Agriculture and Environment Management

 

 

 

3

(2-2-5)

 

 

 

 

 

3)  Thesis

 

 

12

credits

DM 691

Thesis 1

 

 

 

6

(0-18-0)

DM 692

Thesis 2

 

 

 

6

(0-18-0)

4) Other courses that their credits are not counted as a part of the program are:

1.       Foreign language courses according to university conditions,

2.       Courses that are not required as major courses or major elective courses according to the approval of the lecturers responsible for the basic knowledge adjustment program, and

3.       Foundation courses for students who need to study without credits in order to adjust their fundamental knowledge for further studies according to the approval of the lecturers responsible for the program.

 

 

 

3.3.2.3 Plan B

 

Course codes

Course Names

credits (Lecture Practice Self-Study)

 

1) Non-credit Courses

(7)  

credits

 

DM 501

Research Methodology for Integrated Social Science

(3)